Making Mobile Websites - Tips and Strategies

With mobile phones ringing in almost every pocket, the need for making mobile websites has greatly increased. Every other business is in the race, to target additional pockets, and if the pockets are in the “highly-interactive, quick-to-respond mobile space “its all the more better. There is a vast difference between the normal websites you surf on your pc and mobile websites. Due to the limitation of the screen size, mobile websites are more streamlined as compared to the computer based ones. Mobile website designing also requires certain rules and regulations to be followed so that the user experience is extremely easy, fast and friendly.

User Friendliness – User is God, and if the user is not happy, he will not come back to your website. So while making mobile websites, it is very important that the site is completely user friendly, specifically from the navigation point of view. Always apply the KISS strategy – keep it simple and short. Navigation should not be a part of every page. The link to the previous page and the homepage should be provided either at the top or the bottom of the page.

Instant Information - The information needed by the user should be available as fast as possible without the user having to go through many different pages or a number of clicks .This is an important consideration and must be kept in mind while making mobile websites. The quicker the user can get his information, the better it is.

Highlight Important Subjects – Due to small screen and font sizes, it is very difficult for the user to identify the curser region of the button. While making mobile websites, it is very important that the information and items are brought into light either by changing the color or the background or by using different fonts –this improves readability and easily catches eyeballs.

Minimum User Input – We all know how tedious it can be to type a SMS text message on the mobile phone. So, while website making on mobile it is very important that entering the text is not cumbersome for the user. In fact, it would be much easier if options were provided and the users were to select from the options. Even if he is required to enter text it has to be made as simple and hassle free as possible.

Showcase The Most Desirable Items - Making mobile website is all about Space Management. Give your audience only what they desire. The content/services/products have to be placed on the website in such a way that all the important content is easily viewed and does not get lost ;or the user does not have to scroll too much or click through too many times. Not only is this a waste of time for the users but also a waste of their money as they are never willing to download things they don’t need.

While website making on mobile integrating the above points in your website would enhance its look and feel and will make it user friendly and functional.